How MakeBright works
What to do each day, and where every number on your plan comes from.
MakeBright in 60 seconds
You tell MakeBright what you sold. It tells you what to bake tomorrow. That is the whole loop.
Every morning, check your plan
A quantity for each product, ready before you start. Print it as a kitchen ticket if that suits your bench better.
Bake
Follow the number or ignore it. Nothing breaks if you bake something else, and for the first couple of weeks you should trust your own judgement first.
At closing, log the day
How much you made, how much was left. Takes about a minute, and it is the only thing MakeBright genuinely needs from you.
Everything else on this page is detail. If you only ever do those three things, the forecasts will keep improving.
1. Setting up
Once, at the start. Ten minutes or so.
Create your cafe
Name, city, and the time you start baking. The city sets your weather and public holidays, both of which feed the forecast, so pick the real one.
Add your products
Start from the common list and delete anything you do not sell, then add your own. Four fields do real work here, and guessing them wrong quietly distorts every number that follows:
- Batch size — how many come out of one bake. Plans are always rounded up to whole batches, so a batch of 12 means you will never be told to bake 20. Set this to what your tins and oven actually produce.
- Shelf life — how many days it stays saleable. Anything longer than a day carries over instead of being thrown out.
- Category — Daily Fresh for things that must sell today, Multi-Day for things that keep, Occasional for what you bake now and then. This decides whether leftovers count as waste or as tomorrow's stock.
- How many per day — what you normally bake. This is the entire forecast on day one, before there is any sales history to learn from.
All four can be changed later without losing your history.
Bring your history, or start fresh
If you have past sales in a spreadsheet, upload it — you will get useful forecasts far sooner. MakeBright looks for a date column, a product name, and a quantity sold, and will also read waste and sold-out columns if you have them. Column names can be in your own wording. Dates written 03/04 are read as 3 April, not 4 March.
No spreadsheet is fine. Starting from scratch just means the first two weeks lean on what you told us you bake.
Pick a production style
Less, Balanced, or More. This sets how much cushion is added above the forecast: Less accepts the odd sell-out to cut waste, More keeps the shelf full and accepts a little more waste. Balanced is the sensible default and you can fine-tune it later in Settings.
Invite your team (optional)
Owners can invite people from Settings. A baker can log the day and use the plan; a viewer can look but not change anything. Only the owner can invite.
Connect your till (optional)
Square can sync sales automatically, so you do not have to type them. Without it you log by hand, which is perfectly workable — it is a minute a day.
2. Your daily loop
The part that actually matters. Two short visits a day.
Morning — check the plan
Open Plan. Each product shows one number: how many to bake. Tap the small ? beside any product to see exactly how that number was reached.
Morning — tell it what is already on the shelf
For anything that keeps, MakeBright asks what is left from previous days and subtracts it. Skip this and it assumes an empty shelf, which means baking more than you need. It is the highest-value ten seconds in the app.
Morning — print the ticket (optional)
Print kitchen ticket gives you the list on paper, which is usually easier than a phone with flour on it.
Override anything you disagree with
Tap a quantity to change it. You know about the coach party on Saturday and the forecast does not. Overrides apply to that day only and do not upset the learning.
At closing — log the day
For each product, enter what you made and what was left over:
- Daily Fresh and Occasional — one box, Unsold. Those are thrown away, so they count as waste.
- Multi-Day — two boxes. On shelf is what is still good and will be there tomorrow. Binned: what went stale and got thrown out. Only Binned counts as waste, and On shelf is subtracted from tomorrow's plan.
- If something ran out before closing, tap All sold, rather than typing zero. It records that you could have sold more, so the forecast knows not to keep leaving you short. Typing zero only means “none left”.
Closed today? Use We were closed instead of logging zeros — a day of zeros would teach it that nobody wanted anything.
Missed a day? Log it late
Your home screen lists days you have not logged; tap one to fill it in. Late is much better than never — a gap simply teaches it nothing, and the numbers stay coarser for longer.
3. Weekly and occasional
Worth ten minutes on a quiet afternoon.
Read your insights
Insights shows waste as a percentage, what that waste cost, and how many times you sold out, over 7, 30, or 90 days. “Where waste happens” ranks your products by the money involved, which is usually more useful than the count. You can export the raw numbers as a CSV.
Look at the week ahead
The Week view on the Plan page shows all seven days at once — handy for ordering flour. For items that keep, later days are projections that assume you bake what is suggested, so treat them as a guide and confirm your real shelf each morning.
Mark holidays and closures
Tell Schedule when you will be shut or on shorter hours. Closed days are left out of the forecast entirely, so a Christmas break does not look like a collapse in demand.
Add or retire a product
Add new lines whenever you like. When you stop making something, archive it rather than deleting it — archiving keeps the history that your other forecasts may lean on.
Move from shadow to active
New cafes start in shadow mode: MakeBright watches and suggests, and you carry on as usual. It counts your first 14 logged days, which is roughly when forecasts settle down. Switching to active is a manual choice in Settings — nothing changes until you decide it has earned it.
4. How the numbers work
No black box. Every number on the plan can be taken apart.
Where a bake quantity comes from
Four steps, in this order, shown in full behind the ? on every product:
- Forecast — expected demand for that product on that weekday.
- Safety buffer — a cushion on top, sized by your production style. Demand varies; this is what stops a normal busy day emptying the shelf.
- On shelf — anything already in stock is subtracted.
- Batch rounding — rounded up to whole batches, because you cannot bake two-thirds of a tray.
The first two weeks
With no sales history, the forecast is simply the daily figure you entered for each product, and the plan will never exceed it. Your own number already includes your own judgement, so adding a cushion on top would just tell you to bake more than you already do. When you see Capped to your usual in the breakdown, that is this rule. It lifts once real sales exist.
When forecasts update
Overnight, every night. Log at closing and the morning plan already accounts for it. You can also refresh by hand from the Plan page, though early on there may genuinely be nothing new to compute — it will say so rather than pretend.
Why waste % may not match what you counted
Waste is what got thrown away, divided by what you baked. Leftovers of things that keep are not waste. They are tomorrow's stock, and they only become waste when you bin them and record it. So counting 20 items left at closing can still show a single-figure waste rate, and that is correct rather than flattering.
Sold-out days
When you sell out, nobody knows what the real demand was — only that it was at least what you baked. Marking it with All sold is what lets MakeBright treat that day as a floor rather than a fact, so it stops under-baking a product that keeps running out.
What it does not do well yet
Being straight with you: products selling only a few units a day are close to unpredictable, and no forecast will beat your own instinct on those. The value is in your steady, high-volume lines, where small percentage errors are real money. Brand-new products have no history and start from the figure you gave them.
5. When something looks wrong
The numbers jumped overnight
Normal early on — a couple of logged days can move an average a long way. If a single product looks wrong, open its history and check the daily figures are what you actually sold.
It suggests more than I ever bake
Check the batch size on that product first; it is the usual culprit, since everything rounds up to whole batches. After that, try the Less production style in Settings.
I keep selling out
Make sure you are marking those days with All sold — without it the forecast reads a sell-out as ordinary demand. Then move the production style toward More.
Prices are in the wrong currency
Change it in Settings; it is picked from your city and can be wrong.
I want it to forget and start again
Settings has a reset that makes MakeBright ignore everything before today. Nothing is deleted and it can be undone. Useful after a big menu change or a recipe overhaul.
I want my data out
Export from Insights or Settings, any time, as CSV. It is your data and it does not need our permission.
Still stuck, or something here does not match what you see?
Tell us — a real person reads every message, and confusing wording counts as a bug.